Writing Sample

This blog post, titled “Closet Fatigue Is Real (And You're Not Alone)”, was written as part of my ongoing content strategy for True Colors by Trina Kay. It addresses the emotional overwhelm many women feel when facing an overstuffed, uninspiring wardrobe—offering both empathy and actionable steps.

The post was timed to align with the launch of my seasonal style service, The Capsule Drop: Spring Edition, and serves as both a storytelling piece and a soft sales funnel entry point. It reflects my tone of voice—warm, empowering, and relatable—while showcasing my ability to blend marketing, psychology, and clear copywriting.

Tools used: Wix Blog Editor, Canva for branded blog visuals
Purpose: Drive engagement, introduce a seasonal offer, build audience trust